Modern pedagogical aspects of the formation of media literacy in the professional training of specialists in digital technologies

Abstract

The article systematizes approaches to the interpretation of the concept of “media literacy” and it is determined that “media literacy” should be considered as a comprehensive competence, which includes the ability of a future specialist in digital technologies to critically analyze, understand and effectively use media platforms and means for perception, creation, processing and distribution of information. In addition, the article defines and characterizes modern components of media literacy, such as: knowledge of the media environment, that is, understanding of various types of media, their functions, role and impact on society; critical thinking, that is, the ability to analyze, evaluate and be critical of media content; creation of media content, that is, the ability to effectively communicate and express ideas through media platforms; ethics and responsibility, i.e. awareness of ethical principles and responsible use of media; sociocultural identity and interaction, i.e. the individual's ability to understand how media content shapes social stereotypes, cultural values and identity. Modern pedagogical aspects of the formation of media literacy, which are relevant in the professional training of digital technology specialists, are proposed: an integrated approach to learning, a project-oriented approach, active use of modern media technologies, cooperation with practitioners, development of educational skills, collaborative learning. The article also defines the specifics of the proposed current pedagogical aspects of media literacy formation in the professional training of digital technology specialists. Taking into account the modern realities and peculiarities of the professional training of digital technology specialists in the field of media literacy, the primary and main task of modern education is not only the development of technical skills, but also critical thinking and creative abilities, which are necessary for a successful professional career in the conditions of digital transformation of society.